Simon is an experienced New Product Development Professional and Managing Director/Owner of Smoke & Braai. Over the years Simon has develop a vast array of new chilled or ambient food products across all major retailers and brands across the UK ranging from savoury to sweet products. Before starting Smoke & Braai Ltd, Simon spent 10 years building his career in FMCG companies with different roles ranging from a Development Chef, Senior Innovation Chef, Head Development Chef, Head of Mr Kipling Research & Development and to Product Development Controller. After a successful career helping developing products and teams, Simon now consults and supports to FMCG businesses helping them develop products and recipes to meet different customers and briefs. When not working Simon enjoys spending time with family and friends usually whilst enjoying good food. He also enjoys spending quality time with his daughter, a keen foodie and “Head Chef” in their popular YouTube cooking videos.